Executive Partners In Technology, Growth And Delivery
We are not just software architects - we're seasoned builders, operators, and executives who know how to scale, lead, and deliver.
With 75+ years of combined experience, multiple successful exits, and hands-on operational expertise, we help tech leaders navigate challenges and accelerate results. No juniors. No ramp-up. No surprises.
Talk to a PartnerWhen Progress Matters, You Need More Than Advice
When critical projects stall, you don't need consultants - you need executive operators who think like founders, build like veterans, and deliver like owners.
- •No Onboarding Overhead: We've led teams, shipped products, and built companies. We plug in seamlessly, get context fast, and start delivering from day one.
- •Execution Where It Counts: We join as senior operators, not spectators - No theories or endless slides. We diagnose quickly and execute even faster.
- •Closing Gaps Instantly: From scaling challenges to system bottlenecks, we jump straight into the codebase, architecture, or product roadmap - no fluff, no hand-holding.
Why CoreFix?
Executive-Only Team
We're not an agency, and we don't send juniors. Every engagement is led by seasoned founders, CTOs, CFOs, and operating executives with proven exit experience and board-level impact.
Action Over Advice
We don't just spot issues - we fix them alongside your team. Whether it's tech debt, product roadmap confusion, or operational scaling. Real progress, real results.
From Firmware to Boardrooms
We solve hard problems across the stack - from embedded systems and real-time architectures to GTM planning, compliance, and operational strategy. We bring a full founder toolkit to every challenge.
Flexible Engagement
Drop us into sprints, crises, or strategic pivots. We deliver fast, and we're open to deeper, equity-driven collaborations when missions align- because when we believe in the mission, we go all in.
Executive-Only Team
We're not an agency, and we don't send juniors. Every engagement is led by seasoned founders, CTOs, CFOs, and operating executives with proven exit experience and board-level impact.
Action Over Advice
We don't just spot issues - we fix them alongside your team. Whether it's tech debt, product roadmap confusion, or operational scaling. Real progress, real results.
From Firmware to Boardrooms
We solve hard problems across the stack - from embedded systems and real-time architectures to GTM planning, compliance, and operational strategy. We bring a full founder toolkit to every challenge.
Flexible Engagement
Drop us into sprints, crises, or strategic pivots. We deliver fast, and we're open to deeper, equity-driven collaborations when missions align- because when we believe in the mission, we go all in.
Domain of expertise
Technology
- Full-Stack Engineering
- Embedded Systems & IoT
- Infrastructure & Cloud
- DevOps, AI & Cybersecurity
Business
- Acceleration Units for High-Pressure Delivery
- Business Planning & Execution
- Product Enablement & Go-to-Market Readiness
- Technology-to-Business Alignment & Monetization
HR
- Talent Strategy & Hiring Frameworks
- Org Design & Team Structuring
- Retention & Performance Systems
- Leadership Development & Scaling Culture
Finance
- Financial Modeling & Forecasting
- Budgeting for Growth and Risk
- Fundraising Strategy & Investor Readiness
- Financial Operations & Controls
Technology
- Full-Stack Engineering
- Embedded Systems & IoT
- Infrastructure & Cloud
- DevOps, AI & Cybersecurity
Business
- Acceleration Units for High-Pressure Delivery
- Business Planning & Execution
- Product Enablement & Go-to-Market Readiness
- Technology-to-Business Alignment & Monetization
HR
- Talent Strategy & Hiring Frameworks
- Org Design & Team Structuring
- Retention & Performance Systems
- Leadership Development & Scaling Culture
Finance
- Financial Modeling & Forecasting
- Budgeting for Growth and Risk
- Fundraising Strategy & Investor Readiness
- Financial Operations & Controls
Process Overview
Rapid Scoping
We assess the situation, define the real problem, and propose a clear plan with flexible pricing. No fluff, no discovery theater.
Hands-On Execution
We get to work - embedded, focused, and hands-on. Clear communication, steady progress, and minimal demands on your team to move things forward.
Handoff + Backup
Clean handover. And when you need us again - for reviews, emergencies, or strategy - we're already up to speed.
Rapid Scoping
We assess the situation, define the real problem, and propose a clear plan with flexible pricing. No fluff, no discovery theater.
Hands-On Execution
We get to work - embedded, focused, and hands-on. Clear communication, steady progress, and minimal demands on your team to move things forward.
Handoff + Backup
Clean handover. And when you need us again - for reviews, emergencies, or strategy - we're already up to speed.
Meet Our Executive Team

LEGO architect by night, gadget junkie by day, and never misses a session.
Graduate of Mamram, IDF elite software unit. Previously Co-Founder and CEO of Herolo, where he scaled the company from 2 to 150 employees in four years, leading to a $50M acquisition by Abra. Post-acquisition, led Abra's web & mobile division for 3.5 years. With deep expertise in enterprise technology, product strategy, and sales execution, he also held key R&D and leadership roles at Onigma (acquired by McAfee), McAfee, and Voltaire.

Cold plunge enthusiast, Seinfeld quote machine, and a lifelong Maccabi Haifa fan.
Served as a Combat Communications Officer in the IDF. Former COO at MCE Systems (mobile device lifecycle platform) for 15 years, a key partner in scaling the bootstrapped company to a $200M valuation. Board member at MCE Systems and Libra Insurance.

Surfer, sea lover, and drummer in a band - rhythm in life and in code.
Alumni of 8200, IDF cyber intelligence. Co-Founder and Previously CTO of MCE Systems, a leading provider of digital device lifecycle management solutions, for 20 years. Played a key role in scaling the bootstrapped company to a $200M valuation, leading technology, product strategy, sales enablement, and go-to-market execution. Serves on the board of MCE Systems as a major shareholder.

LEGO architect by night, gadget junkie by day, and never misses a session.
Graduate of Mamram, IDF elite software unit. Previously Co-Founder and CEO of Herolo, where he scaled the company from 2 to 150 employees in four years, leading to a $50M acquisition by Abra. Post-acquisition, led Abra's web & mobile division for 3.5 years. With deep expertise in enterprise technology, product strategy, and sales execution, he also held key R&D and leadership roles at Onigma (acquired by McAfee), McAfee, and Voltaire.

Cold plunge enthusiast, Seinfeld quote machine, and a lifelong Maccabi Haifa fan.
Served as a Combat Communications Officer in the IDF. Former COO at MCE Systems (mobile device lifecycle platform) for 15 years, a key partner in scaling the bootstrapped company to a $200M valuation. Board member at MCE Systems and Libra Insurance.

Surfer, sea lover, and drummer in a band - rhythm in life and in code.
Alumni of 8200, IDF cyber intelligence. Co-Founder and Previously CTO of MCE Systems, a leading provider of digital device lifecycle management solutions, for 20 years. Played a key role in scaling the bootstrapped company to a $200M valuation, leading technology, product strategy, sales enablement, and go-to-market execution. Serves on the board of MCE Systems as a major shareholder.